Marketing

SKG Automotive customizers

SKG Automotive customizers

Automotive customization is a billion dollar industry that begins with speaking directly to car customers about how to create unique and tricked-out solutions for sound, ride height, and navigation for their vehicles. Mad Media teamed up with SKG and devised a marketing plan to help [...]

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Jessup Griptape

Jessup Griptape

Jessp Griptape is the original griptape manufacturer for the skateboarding community, and has a multi-generational presence in action sports. They approached our group with the goal of re-branding their product line with a new, fresh, but still authentic look. We devised a short and a [...]

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Andy McMillin

Andy McMillin

Andy McMillin is a third-generation off-road legend in the making, and the youngest person in history to win the highly coveted Baja 1000 race – the longest in North America. Mad Media joined Andy’s race program in 2005 to help elevate his recognition both here [...]

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Gargoyles Eyewear

Gargoyles Eyewear

Gargoyles eyewear was made famous as the sunglasses the Terminator and Clint Eastwood wore. Mad Media set out to create a print campaign that would focus on the sponsored athletes and musicians in their respective environments. The goal was to use great photography to highlight [...]

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Angel Eyewear

Angel Eyewear

Angel Eyewear has a long history in action sports, many people know the brand strictly as a women’s surf brand. Mad Media set out to create a print campaign that moved Angel Eyewear forward into fashion extending it’s reach and appeal; without totally abandoning it’s [...]

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Bad Boy Clothing

Bad Boy Clothing

Bad Boy Clothing approached Mad Media about rebranding themselves for the exploding MMA market, but the brand had laid dormant in North America for over a decade. We developed and managed a comprehensive marketing strategy that included an activation plan for some of the most [...]

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