
Automotive customization is a billion dollar industry that begins with speaking directly to car customers about how to create unique and tricked-out solutions for sound, ride height, and navigation for their vehicles. Mad Media teamed up with SKG and devised a marketing plan to help [...]
...more
Jessp Griptape is the original griptape manufacturer for the skateboarding community, and has a multi-generational presence in action sports. They approached our group with the goal of re-branding their product line with a new, fresh, but still authentic look. We devised a short and a [...]
...more
Andy McMillin is a third-generation off-road legend in the making, and the youngest person in history to win the highly coveted Baja 1000 race – the longest in North America. Mad Media joined Andy’s race program in 2005 to help elevate his recognition both here [...]
...more
Gargoyles eyewear was made famous as the sunglasses the Terminator and Clint Eastwood wore. Mad Media set out to create a print campaign that would focus on the sponsored athletes and musicians in their respective environments. The goal was to use great photography to highlight [...]
...more
Angel Eyewear has a long history in action sports, many people know the brand strictly as a women’s surf brand. Mad Media set out to create a print campaign that moved Angel Eyewear forward into fashion extending it’s reach and appeal; without totally abandoning it’s [...]
...more
Bad Boy Clothing approached Mad Media about rebranding themselves for the exploding MMA market, but the brand had laid dormant in North America for over a decade. We developed and managed a comprehensive marketing strategy that included an activation plan for some of the most [...]
...more