On the heels of three action packed days and nights of off-road festivities throughout Las Vegas, The 2014 General Tire Mint 400 presented by Polaris, finished late Saturday after an incredible day of racing in the brutal Nevada Desert.
The Mint 400 announced today its addition to the Red Bull Signature Series. One of the most progressive action sports properties in the world, the Signature Series will air a two-hour broadcast of the Mint 400, showcasing the largest and most prestigious off-road race in America on NBC.
In 2013 UTVUnderground.com, Mad Media, and RJ Anderson set out to create the most impressive viral video the UTV and off-road industry had ever scene. What came about was a 10 minute epic of some of the most insane stunts anyone had ever attempted in a vehicle.
Mad Media’s work has effected people all over the world. Owners Matt and Josh Martelli were featured in the recent issue of Business Punk, a German business magazine that reports on trends in the internet, technology, media and corporate scene.
It’s not often that we meet celebrities who eclipse their movie personas…but Paul was one of those people. He was an actor, a racer, a father, and a man amongst men. He helped people in need through his charity Reach Out WorldWide. He will be remembered for his infectious smile, generosity, and his passion for life. Race in Peace Paul.
The gauntlet has been thrown down. On October 22nd on the Laguna Salada dry lake bed just south of Mexicali, the record for the world fastest trophy truck was set. In the R&D Motorsports #26 Trophy Truck, AKA “The War Machine,” Jay Reichert reached 136 miles per hour
The 2013 SCORE Baja 1000 was one of the most gruesome and challenging in recent history. This year, the Pro UTV Class was the third largest group of entries at the race, and they were on a mission to prove their ability to withstand the 883 miles of off-road hell.
Mad Media is proud to annouce that our extraordinary viral video “XP1K” (launched on August 8th) has been viewed over 1 Million times on YouTube, making it the most successful branded UTV video clip ever!
Taylor was flown to San Diego to spend a day in the studio with Mad Media Director of Photography, Vincent Knakal. From makeup to wardrobe, go behind the scenes and see all the work that went in to deliver these stunning photographs of the 2013 Miss Mint 400, Taylor Cox.
SDHQ has evolved as a business over the last few years into an off-road retail powerhouse. They have combined a manufacturing business with an online off-road retail store, and they build custom off-road race vehicles.
For the first time ever, Mad Media joined Polaris Industries in its annual trip to Winchester Bay, Oregon, to attend the nationally known Oregon DuneFest. Polaris sponsored the event and riders from all across America got a chance to drive the newly designed RZR XP 1000.
Robby Woods is a young, loud, and very talented professional off-road racecar driver. His style is a mix of throwback 70’s California beach bum, and modern off-road flat-biller. When we designed Robby’s logo we took cues from his personality and created a loud punk rock design that stands apart from typical racetrack art.
The second video clip in the XP1K campaign “UTVUnderground Presents: RJ Anderson XP1K GoPro Remix” was released on August 28th – and is made up completely of shocking and violent GoPro Hero 3 point of view footage shot exclusively during the filming of XP1K.
Jimco is the Ferrari of off-road race vehicles…so we built them a custom website to showcase their magnificent cars and trucks in a simple, yet elegant way. Jimco offers an innumerable amount of customization for their vehicles
This is not just our mantra. It’s a code we live by. We are in war against the mundane numbness of medocrity. Everything we create should thrill and inspire people. We capture images that make people feel something. Focus and fire away.
Mad Media, and UTVUnderground.com launched a remarkable new viral video today called “XP1K”. XP1K features off-road champion and factory Polaris Pro UTV racer RJ Anderson behind the wheel of a custom built, 190 horsepower, 2014 Polaris RZR XP1000 UTV.