Monster Energy Baja Takeover

2012 Monster Energy Baja Takeover

Mad Media produced the “Baja Takeover” campaign for Monster Energy for the 2012 SCORE Baja 1000. The campaign was designed to activate their multi-athlete effort at the notorious off-road race. The print component of the campaign included signature cards, spectator maps, and posters. The campaign was a massive success – netting Monster Energy and their athletes the majority of focus during the Baja 1000, ending with Monster athlete “Ballistic” BJ Baldwin winning the race overall.

Madstagram
This error message is only visible to WordPress admins

Error: Access Token for madmedia is not valid or has expired. Feed will not update.

There's an issue with the Instagram Access Token that you are using. Please obtain a new Access Token on the plugin's Settings page.
If you continue to have an issue with your Access Token then please see this FAQ for more information.

News Releases